Designed to preview Privy’s software platform and capture mid- and top-funnel leads, I developed an interactive stats dashboard. Leveraging market data, I managed omni-channel campaigns that drove traffic to the dashboard and showcased the product's broader value proposition, resulting in an 11% increase in traffic over four weeks. Working closely with the product team, we built a tool that allowed prospects to explore key features before hitting a paywall. The UX/UI design ensures a user-friendly experience that engages prospects and converts leads, effectively building awareness of Privy’s offerings while driving sales growth.